Great Barrier Reef Marine Park Authority
Discover the reef: where immersion meets discovery on a digital gateway
The transformation of the Great Barrier Reef Marine Park Authority's website.
Our journey began with comprehensive discovery, focusing on critical business queries. The objective is to create an all-encompassing experience that showcases the splendour of the reef beyond just a website.
We are working diligently to create the sitemap, concentrating on prioritising crucial pages and identifying the best landing spots to attract traffic.
Our focus is on presenting captivating visuals that showcase life on the reef, tourism, and educational content about reef health and animals.
This project aims to create an engaging, informative, and visually stunning platform, centered around user-centric design that anticipates and meets visitor needs.
Year
2022
Client
Great Barrier Reef Marine Park Authority
Services
- Information architecture
- Wireframe
- Responsive web design
- UX/UI design
Outcome
The Great Barrier Reef Marine Park Authority's website has been redesigned to improve user experience. The website now provides amplified content findability, streamlined navigation, and efficient site management.
Through meticulous restructuring, we have empowered visitors and business operators to seamlessly explore commercial, research, tourism and educational resources. This streamlined approach celebrates the reef's complexity, making it more accessible to global audiences.