# Studio JC

> Studio JC is a fractional design studio led by Joe Chiang, offering senior UX, product, and web design for startups and growing businesses. Positioned as an alternative to both agencies and freelancers, Studio JC provides in-house-level design expertise without the overhead, middlemen, or long hiring cycles. Based in Perth, Australia and working with clients across Australia and internationally (operating as Studio Kaiju Pty Ltd).

What Studio JC offers:
- Fractional "head of UX" model: senior expertise on demand, direct collaboration, flexible commitment, no agency margins.
- Core services span product and UX/UI design, design systems, web and conversion design, and ecommerce (Shopify and DTC).
- Fast to start (days, not weeks or months), with a hands-on process including regular video updates.
- Trusted by teams and founders including Koala, Great Barrier Reef Marine Park Authority, Spacecubed, and many startups.

## Services
- [Services overview](https://joechiang.com/services): The full range of design services and how engagements work.
- [Product & UX design](https://joechiang.com/services/product-ux-design): Turning ideas into intuitive products, from early concepts to polished interfaces, plus pricing.
- [Design systems](https://joechiang.com/services/product-ux-design): Components, patterns, and guidelines that help teams move faster and stay consistent at scale.

## Work
- [Selected work](https://joechiang.com/work): Portfolio of case studies across product, web, and ecommerce.
- [Koala Furniture](https://joechiang.com/work/koala-furniture): Global ecommerce redesign and design system across Australia, Japan, and the USA.
- [Great Barrier Reef Marine Park Authority](https://joechiang.com/work/great-barrier-reef-marine-park-authority): Site restructure and redesign serving four distinct audiences.
- [Spacecubed](https://joechiang.com/work/spacecubed): New website and real-time booking system for a co-working network.

## Studio
- [About](https://joechiang.com/about): Who Studio JC is, the fractional design model, and how Joe works with clients.
- [Contact](https://joechiang.com/contact): Book a free 30-minute call to see if it's a good fit.

## Insights
- [Blog](https://joechiang.com/blog): Articles on UX, product, and web design.
- [Why most dashboards fail (and how the best ones stick)](https://joechiang.com/blog/why-most-dashboards-fail): What separates dashboards people rely on from ones they ignore.
- [Three Shapes of a SaaS Dashboard](https://joechiang.com/blog/three-shapes-of-a-saas-dashboard): A framework for structuring SaaS dashboard UIs.
- [Lessons from building a sustainable freelance design business](https://joechiang.com/blog/sustainable-freelance-design-business): Reflections on running a healthy, sustainable design practice.

## Locations
- [UX/UI design Sydney](https://joechiang.com/ux-ui/sydney): UX/UI design services for Sydney-based teams.
- [UX/UI design Melbourne](https://joechiang.com/ux-ui/melbourne): UX/UI design services for Melbourne-based teams.
- [UX/UI design Brisbane](https://joechiang.com/ux-ui/brisbane): UX/UI design services for Brisbane-based teams.
- [UX/UI design Perth](https://joechiang.com/ux-ui/perth): UX/UI design services for Perth-based teams.
- [UX/UI design Adelaide](https://joechiang.com/ux-ui/adelaide): UX/UI design services for Adelaide-based teams.

## Optional
- [Tools & resources](https://joechiang.com/resources): Free design tools and resources.
- [Privacy policy](https://joechiang.com/privacy): How Studio JC handles data and privacy.